October 2025 Book Marketing Challenge Update

So, how did I do updating my online presence?

Welp, I suppose it could have gone better. Let’s call this month’s challenge a work in progress.

I did manage to update a few things across the board, including some author bios, some book descriptions, and some keywords. Progress! I didn’t get around to adding more books to BookBub or Muted Muses (maybe next round), but I did run several free promotions this month, which gave some of my titles a nice little boost.

Then came the Amazon ads fiasco. My bank, the same one I’ve used for ten years,  decided to switch from Mastercard to Discover platform. No big deal, right? Wrong. Amazon Media Group doesn’t accept Discover as a valid payment method. Cue the sad trombone. 🎺

So, I had to turn off all my ads, and naturally, my sales nosedived at lightning speed. For now, I’m not running any Amazon ads until I figure out how to actually pay for them. Gotta love a good plot twist in marketing!

Book marketing is hard. Just when I think I’ve got a handle on it, something unexpected comes along to derail my momentum.

And that, friends, wraps up my October challenge. Onward to November! Let’s see what I can do next!

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Book Hawking: A Beginner’s Guide to Marketing Your Self-Published Book is your roadmap to turning your hidden gem into a must-read!

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