2025 Book Marketing Challenge

Along with my reading and writing challenges, I want to step up my game a bit on the marketing front this year. What’s the point of writing books if nobody is reading them? So, with a little help from AI, I have the beginnings of a 12-month plan to get my books into the hands of eager readers. 

What I’ll do is give you the marketing suggestions in the first post and then update you next month on how I did with them. Perhaps these ideas will help you in your own book marketing.

Month 1: Define Your Brand & Goals

  • Focus: Create a solid foundation for your marketing efforts.
  • Actions:
    • Identify your target audience (age, interests, needs).
    • Define your brand voice and message.
    • Set measurable goals (e.g., sales numbers, followers gained).
    • Optimize your author website with a landing page for your book.
    • Design a content calendar for the year.

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In Book Hawking: A Beginner’s Guide to Marketing Your Self-Published Book, you’ll learn about simple and inexpensive ways to let the world know about your book.

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